Senior Product Manager (Remote)

in Collaboration Software
  • Post Date: January 13, 2022
  • Apply Before : January 13, 2022
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Formation is a global leader in developing scalable solutions for individualized offers for Fortune 500 customers. Our solution drives results by building and deepening our customers’ relationships with their customers. We do this by automating the deployment of individualized offers across digital and physical channels. Formation’s solution uses artificial intelligence (AI) and machine learning (ML) to bring superb experiences through unique 1:1 offers that appeal to each customer.

We’re looking for an experienced Senior Product Manager to help us deliver on our vision of enabling enterprises to build, manage and optimize billions of innovative and uniquely personalized offer experiences. You will use your past experiences to advance our fast-growing personalized marketing solution that sits at the intersection of retention marketing, mobile apps, digital marketing channels, web-scale data, and machine learning.

As a leader on Formation’s Product Management team, you’ll determine problem spaces and solutions, demonstrate prioritization mastery, and communicate with internal groups and customers. You will partner with Engineering, Data Science, Design, Customer Success, Sales and BusinessOperations to ensure the success of the team’s product goals.

You will report to our Head of Product.


  • Lead a cross-functional team that owns multiple aspects of the product and user experience
  • Create and maintain part of the product roadmap through user research, competitive market analysis and essential product goals
  • Interface with customers to gather their direct feedback on the product and incorporate it into the product roadmap
  • Own feature creation from initial product ideation, design, documentation and through go-to-market launch
  • Apply creative approaches to strategic product decisions
  • Build internal momentum for prioritized projects
  • Work with Sales, Customer Success, Business Development and Engineering on the invention of novel,
    multi-tenant solutions for complex business needs


  • 5+ years of experience in product management, mostly in B2B SaaS products
  • 2+ years of technical experience in an engineering, growth or analytics role
    (you’re comfortable in code and/or SQL)
  • Prior experience working on a product with documented APIs
  • Ability to navigate technical tradeoffs in application and platform development with stakeholders
  • Prior experience with agile development methodologies
  • Experience working with or at both startups and enterprises


  • 100% medical, dental, and vision
  • Discretionary PTO policy in addition to 11 paid holidays per year
  • 401K

About Formation:
Formation helps brands build deeper relationships with each of their customers beyond the transaction. Our patented Dynamic Offer Optimization Platform optimizes each customer’s offer for the best action and reward and automates the generation, deployment and fulfillment of each offer across the marketing stack. Brands see 3X revenue lift, 2X more engagement and 10X faster time to market with their offers. Formation powers the offer optimization for some of the world’s largest brands such as Starbucks, United Airlines and Giant Eagle. For more information, visit Formation also supports a community of digital and loyalty marketing leaders called Loyalty Innovators. For more information, visit

We’re already reaching millions of people a day, and we’re just getting started. Our founding leadership is equal parts business, design, and engineering—because we believe differing perspectives + passionate discourse achieve the greatest outcomes. We give our whole selves. We love learning new things.
Formation is committed to inclusion and diversity and is an equal opportunity employer. You will receive consideration without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, disability, or veteran status.

If you’re up for the challenge of a lifetime, we’re looking for outstanding talent to join our team.

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