A product manager in an age and time like today is like the core element of an organization. Having the ideal product manager ensures that your company always has an edge over your competitors. So, how do you go on about finding the right one for your B2C product organization structure? Keep reading, as the same will be covered in today’s blog.
Product Organization Structure
Begin off with the essentials by understanding the product organization structure that your company operates in. Why does this matter? Well, if you simply understand the kind of structure that your organization lies in, you can easily go ahead choosing the right kind of experience and skills within your product manager.
The following are the two essential kinds of product organization structures:
- Functional Organization
In a functional organization, the product manager shall be responsible for the specific product or the product line. For that, they will be in touch with various departments, right from engineers to marketers, just so that the product is made as per the requirements.
- Matrix Organization
Under this kind, the product managers deal with a whole market segment. You will find them operating managers under them where each shall be appointed for separate products.
Product Manager Jobs To Know
The term product manager may sound simpler and straightforward, but it ain’t like that. Depending on the organization’s structure, you can look for the right kind of product manager jobs. Let’s check out the types of jobs you most likely have to hire candidates for, depending on the scale of your organization.
- Product Manager
The first is the very obvious: Product Manager. Here, they are simply responsible for the whole product, right from its early stage to the final stage of deployment. To achieve that, they simply work with a variety of team members.
- Senior Product Manager
The Senior Product Manager is like the above stage of a basic product manager. By this stage, the individual has gained a lot of experience and handles pretty much a good team of product managers beneath him.
- Director of Product Management
The Director of Product Management does sound like the boss type! As the name says, it indeed is sort of like that. Here, they would coordinate with the junior managers as the director product managers would be working on a variety of product lines.
- Vice President of Product Management
Here, the game is of the top layer of a company! The vice president of product management would overlook the company’s product innovation and strategy. A lot of coordination, delegation, and so on happens with the above kind of product managers that we have mentioned.
Product Manager Levels
Lastly, for the basics, we will discuss the different product manager levels. The need to discuss this is because each stage has its own needs and responsibilities that you can look upon.
The entry-level managers are the novice in the game! As they have just kicked off, lacking experience, they work with other experienced product managers.
The Mid-Level product managers are a little up in the game and can handle mini-team projects.
The Senior level, as the name says, is all about the seniority in the company! Such an individual would have a lot of experience, leading them to lead large teams and projects.
Those at the executive level have the product management discipline down to a science. In most companies, their principal responsibility is to choose the path that the products will take moving ahead.
Let’s Find A Good B2C Product Manager:
1. Craft Job Description
First, you should figure out exactly what you need from a product manager before looking for one. To what extent do you require knowledge and skill? Which specific technical abilities or field experience are required? The first step in writing a job description that brings in qualified applicants is to get insight into those demands.
Be certain that the job profile you post clearly lays out the desired outcomes, duties, and expected outcomes of the position. Where does the product manager fit in? More specificity is always welcome.
2. Look Anywhere and Everywhere!
The ultimate goal is to hire the best in the game as per your budget! For that, simply start looking into job portals and newspaper ads, and start networking. Along with this, you may even reach out to recruiting agencies like ours, as we have potential leads in our database.
3. Perform Hiring Process
Right from posing the ads to closing down on the last few choices is the time! Carefully see resumes and start the conduction of proper interviews. Feel free to include group discussions if needed; otherwise, to save time, directly hit up with a personal interview.
4. Analyze Leadership Capabilities and Cultural Fit
The ideal product manager for your organization will not merely have the right set of abilities but will also be a good cultural fit. Examine the applicants’ ethics, work approach, and capacity to operate in inclusive teams. Identify candidates who can take the lead in achieving objectives for the product by inspiring and influencing partners and teams from different departments.
Once you finish all the above formalities, just go ahead and grab the right ideal product manager for your company. It’s essential to go this strategic and processive as it’s all about making a move for an individual who will have the power to change the direction of your company.